Blogging – Quality versus Quantity

In the spirit of reading others posts about “how much they are blogging lately” I decided to look at my own statistics in this space. I will admit, in the past year or so I consciously decided to blog much more specific information to my job, programming, etc. and a lot less about personal stuff where as I decided to use other channels like Facebook to put more of my personal posts. One thing I have been consistently watching is “views per day”. I feel as long as I can keep a readership then that is good enough for me. I have also noticed a lot more hits from search engines and other sites mentioning my site in the past two years. With that approach, it clearly looks like less is more – if the quality is there. So now with the stats!

The first chart shows some monthly counts spanning the years my blog has kept stats. I had to put the views in thousands (K) so it wouldn’t skew the chart so much. As you can see, the average day pretty much reflects the number of posts in that month – so I guess if I did blog more the views would go up. However, if you look at the total views in K for each month it is pretty level at around 20K per month. I did notice that 2010 and 2011 were big years for views so it has actually skewed some of the numbers (see the annual chart) from reality.








The annual chart does show a steep decline from this year and the past two years, however, I still have 14 days left! Once again, notice how the number of posts have dropped considerably but the views in K and Average Views per day only dipped slightly. I think this is because of my first statement about getting more referrals and showing up in more searches.









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